The Beginning...

Hopefully this is the start of something quite cool and very rewarding for both me and the artists involved.

After witnessing some of the moves with digital music when I was in London I’ve decided to set up my own “digital only” label, dedicated to the music of my hometown – Newcastle, Australia.

For many years there has been a strong and creative music vibe around these parts and there is no lack of musicians looking to contribute.

Even though they are fantastic, I’m not into finding the next silverchair or the next anything really. It’s all about letting independent bands get their music out. I have contacted iTunes and hope to hear something shortly.

Let there be rock.